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February 2, 2011

Fitness Mag 2011

Seven years ago on a bike ride with a friend, Julianne Idlet had an epiphany: “We were discussing the rise in childhood obesity,” she says. “Suddenly I had the simple idea that more kids needed to ride bikes more often, and I could help.” So Julianne, 51, at that time a coach for the Harvard University cycling team and a marketing executive, founded Cycle Kids, a nonprofit that teaches fourth and fifth graders to ride bikes and make smart food choices. The organization works with schools in at-risk communities to create a six-week program that provides students with access to bikes and helmets, and teachers with a biking-basics curriculum. What started as an experiment for 100 kids in the Boston area ballooned to a program for 1,000 this year, with plans to go national. Julianne says, “I want everyone to be able to experience the emotional and health benefits of being active.”

View the article: FitnessMag2011.pdf


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